M&M's Chocolate 330g

Sharing formats carry most of the growth in bagged chocolate, and 330 g is the standard pouch weight across European grocery. Twenty bags per case, 56 cases and 1,120 units per pallet. The size is bought for evening and home entertainment occasions rather than on impulse, which puts it on the main confectionery aisle instead of the till point. Case weight stays manageable for hand-picking.